Board of Directors
Ron Johnson, Chief Executive Officer and Founder
Ron is an experienced Branch Manager at United Federal Credit Union with a demonstrated history of working in the financial services industry.
“It is the mark of an educated mind to be able to entertain a thought without accepting it.”
- Aristotle
Keith Bowles, Chief Financial Officer and Co-Founder
Keith is a Senior Vice President/Regional Branch Administrator for Arvest Bank - Benton County. He has been with Arvest for 13 years serving in different capacities. In his current role, he is responsible for a majority of the locations in Bentonville and Bella Vista. Keith graduated with a Bachelors in Business Administration and Finance from LeTourneau University in 2011. He graduated from the Graduate School of Banking in Colorado in 2021 and is currently pursuing his MBA from LSU.
Keith has a passion for helping local youth. He has been an active "Big” and served on an Advisory Council for Big Brothers Big Sisters. Also, he coaches local youth basketball teams and has participated in local Dollars and Sense programs in NWA elementary schools.
“The best way to predict the future is to create it.”
- Abraham Lincoln
Greneda Johnson, Legal Operations Director
Greneda is the Director of Diversity, Equity, and Inclusion for the University of Arkansas. Her role entails promoting diversity within the law school community and ensuring equity and inclusion of all school constituents. She also serves as the primary liaison for the school’s 31 student organizations.
Greneda graduated with a Bachelor’s degree in Political Science/Legal Studies from the University of Arkansas in 2004 and J.D. from the University of Arkansas School of Law in 2007.
Greneda has a passion for volunteering. She has been an active “Big” in Big Brothers Big Sisters and board member for Families in Transition, a non-profit organization that provides shelter, safety, and support for survivors of domestic violence.
“Nothing will happen just because we are aware, but nothing will ever happen until we are aware.”
- Gary Haurgen
Josh Vasquez, Public Relations Director
Josh has lived in Northwest Arkansas for over 27 years. He is dedicated to serving his community professionally as a community banker for over 18 years and has held several volunteer community service roles. Presently, he is the Market President for Generations Bank. Josh serves on the Board of Directors and is Division Chair of Community Development for the Rogers Lowell Chamber of Commerce. Josh also serves as an ambassador for the Single Parent Scholarship Fund of NWA. He is passionate about cultivating opportunities for all to thrive and investing in the future leaders of our community.
“It always seems impossible until it’s done.”
-Nelson Mandela
Beth McCarter is an education and marketing professional who has been helping nonprofits thrive. She has a Bachelor’s in Merchandising/Marketing from the University of Arkansas and a Master’s in Marketing from Walden University.
Beth has a love for volunteering throughout her community. She is a member of the Junior League of North West Arkansas and has volunteered with NWA Fashion Week and Crystal Bridges & the Momentary.
“You have brains in your head, you have feet in your shoes; you can steer yourself any direction you choose.”
-Dr. Seuss’ Oh! The Places You’ll Go! (1990)
Beth McCarter, MS, Chief Marketing Officer